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Retail execution

A retail execution app that connects the store to the plan

Your field team checks whether what was agreed with the retailer actually happens in store: placements, displays, prices, availability. Sellva puts those checks next to the plan, so key accounts and trade marketing see compliance while the promotion is still running.

Most of what is negotiated is lost on the way to the shelf

A display agreed in March is missing in half the stores in May. A promotion runs without its second placement. A new listing never reaches the shelf.

When store checks live in a separate app or on paper, these gaps reach the key account manager weeks later, if at all, and the next negotiation starts without the facts.

Guided store checks

Step-by-step visits: placement, display, price, availability and photos, built from what was agreed for that store.

Out-of-stock and placement alerts

Missing products and wrong placements flagged with a photo, so they can be raised with the retailer straight away.

Compliance by activation

See, per promotion and per region, how many stores carried it out as agreed.

Execution reports

A PDF report per activation for the retailer meeting, with the photos and figures that matter.

Works offline

Checks can be completed without signal and are sent when the phone is back online.

Try it for 30 days

Sellva Light gives small field teams store checks and execution with no setup project: 30 days free, then from CHF 99 a month.

How it works

  1. 1

    Agree

    Key accounts record what each retailer agreed to carry out in store.

  2. 2

    Check

    The field team visits the stores with a guided check built from that agreement.

  3. 3

    Act

    Gaps reach the key account manager the same day, with photos, ready for the next call.

Questions

What is a retail execution app?

An app field sales teams use in stores to check whether agreed placements, promotions, prices and availability are in place, usually with photos and a checklist.

What is Sellva Light?

A self-serve offer for small field teams covering store checks and execution, for companies in Switzerland and Liechtenstein. Teams try it free for 30 days, then from CHF 99 a month.

Does it work on any phone?

Yes. Sellva runs in the browser on phones, tablets and computers, and store checks can be completed offline.

See Sellva with your own accounts

A demo walks through Sellva with examples from your retailers, from the account plan to the store.

Get a demo